Comprehensive end-to-end transformation for Château Cana, a family-owned vineyard in the Lebanese mountains, spanning full brand redevelopment through to final production. This included redefining the visual identity, redesigning labels, and reimagining the entire packaging system. The process balanced heritage and modernity, preserving key historical elements, most notably the vineyard’s distinctive Lebanese stone arches, while evolving the brand into a refined, contemporary expression, carried consistently from concept through to production.